Sunday, November 8, 2015

High Fashion meets Retail


“Good fashion is evolution, not revolution.”

                   --Pierre Balmain

From east coast to west coast and Istanbul to London, hundreds of people stood in line for the release of the Balmain x H&M collaboration on Thursday, November 5th.  Individuals paid others to stay in line for them and some camped out overnight in front of select stores selling the collaboration of the two. When H&M opened their doors that morning, people ran in grabbing what they can.  Adults fought and trampled over each other, determined to get their hands on the collection first.  I looked at the Balmain collection being sold at H&M and don’t get me wrong, I like a few of the pieces and would have purchased them but to what extent do you go to get designer clothing at a discount price?


Balmain is an haute couture fashion house that was founded by Pierre Balmain in 1946.  His clothing starts around $1500.00 and up and has an extensive collection for both men and women.  The most expensive item in the women’s collection at H&M was a long-sleeved mini dress with hand-sewn beads, priced at $649. Is it Balmain taste on an H&M budget?  Other pieces in the collaboration of the two included leather and faux fur jackets, beaded clutches and shoes and embroidered tops.  This is where French couture meets urban chic.  H&M have been collaborating with designers such as Karl Lagerfeld, Cavalli and Versace since 2004.  I’m looking forward to see what other designers they will collaborate with in the future.
 

 
 
 

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